The Fierce Urgency of NOW

The average response time after an emergency call is approximately 8 minutes or less as victims requiring resuscitation have little to no chance of survival after 10 minutes have elapsed [1]. When Typhoon Haiyan wreaked havoc in the Philippines, the American public, global charities, public figures[2] and countries rallied to donate hundreds of millions of […]

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Research before you launch

Meeting of young business people in a modern office - Start up company, workers brainstorming

After my epiphany about Outcomes Based Ministry in Swaziland, we launched a giant research effort in order to better understand the heartfelt needs of the next generation we are attempting to reach. We use the findings of this research to help us design Scripture products and programs tailored to speak to the relevant needs of […]

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