Do you speak Generation Z?

Do you speak Generation Z?

To understand Gen Z, we must look at the prior proximal Generation Y—also known as Echo Boomers or Millennials—to understand the “swing” that Gen Z is pushing back against.

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Why a Thick Gospel is so Important

We’ve all done it. Programmatically it makes perfect sense. We take something as complex as the Gospel and simplify it in an attempt to discover the “formula”—the silver bullet—for effective ministry. Because if we can do that, we can easily follow and replicate the pattern to successfully create Christ followers anywhere. We don’t have bad […]

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