Are You Driven or Led?

“A market-driven organization is driven by what the market wants, regardless of what the marketing department feels like doing.” – Seth Godin This Godin quote caught my attention. Reading through a ministry lens, I tried to translate the concept to fit a missions organization, or any charitable organization or NPO. Here’s what I came up with: […]

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Money and marketing for nonprofits

I recently listened to a speaker, who briefly mentioned that he has been doing missions work in Albania and Mexico for the past few years. After his presentation, I approached him to ask what organization he did his missions work through. I’ll never forget his response, “I do them through myself rather than an organization […]

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