Tag: Hope for Kids

The power of peer evangelism for kids

February 12, 2014.Reading time 5 minutes.

Research[1] credits “word of mouth” as being capable of generating double the sales of paid advertising. Virgin Mobile—a cellular service catering to the youth market—employs this “create the buzz” strategy, claiming, “This generation, more so than previous ones, gets lots and lots of their brand preferences through peers… We need our customers to be our […]

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Spiritually vibrant teens more likely to “stand strong” against negative influences

January 30, 2014.Reading time 4 minutes.

Often in the non-profit ministry world, we are challenged on how we approach life transformation. Skeptics question whether God’s Word can really be enough to affect people’s destinies. Critics scoff and say we need to do more than proclaim God’s Word to impact young people. There are hundreds of organizations that believe social justice and […]

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