January 24, 2016.Reading time 5 minutes.
There’s an impending leadership crisis unless the Global Church figures out how to better engage youth in a postmodern context. I don’t need to re-paint the picture; there are a myriad of books, articles and blogs representing young people leaving the church en masse or lacking Sticky Faith. I’m looking forward to the gaping potential this […]
Read MoreJanuary 17, 2016.Reading time 4 minutes.
Working with the Global Church to better engage youth in a postmodern context, we wanted to partner with who’s doing leadership best. That would be prevailing spiritual leadership developer John Maxwell. Working together, we developed his EQUIP leadership program for a youth-centered audience to influence tomorrow’s spiritual leaders starting today. We are so excited about the potential of this partnership […]
Read MoreFebruary 12, 2014.Reading time 5 minutes.
Research[1] credits “word of mouth” as being capable of generating double the sales of paid advertising. Virgin Mobile—a cellular service catering to the youth market—employs this “create the buzz” strategy, claiming, “This generation, more so than previous ones, gets lots and lots of their brand preferences through peers… We need our customers to be our […]
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