Money and marketing for nonprofits

I recently listened to a speaker, who briefly mentioned that he has been doing missions work in Albania and Mexico for the past few years. After his presentation, I approached him to ask what organization he did his missions work through. I’ll never forget his response, “I do them through myself rather than an organization […]

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Kindrid: generosity via text

As Millennials and successive generations grow up using technology, it comes as no surprise that they are more comfortable with and actually prefer online giving. Not only do they want giving websites and platforms to look sleek and up-to-date, more importantly they want them to be quick and easy to use. Barna Group studied how technology is […]

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Reaching the cause-oriented generation

Donation box with clothes, living essentials

It used to happen mainly around the holidays or tragedies, but with the ubiquity of information and access we are constantly bombarded with “please give” to a plethora of causes that need our support. Right now! Or else! We are on the verge of becoming emotional, willy-nilly, cause-oriented givers rather than solid, steady contributors to […]

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